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Green Hydrogen Market

Global Market Analysis

Comprehensive market review covering:

  • Market characterization and dynamics
  • Demand analysis (historical and forecast)
  • Supply analysis (capacity, players, projects)

The original version of this presentation is available on my website at: https://jar-v-is.ru/research/,

where you can also find my other projects.

Executive Summary

Market Overview

Green hydrogen is hydrogen produced through water electrolysis powered by renewable energy sources (wind, solar, hydro). It represents a zero-emission energy carrier critical for decarbonizing hard-to-abate sectors.

$6.5B
2024 Market Size
49.5%
CAGR 2024-2035
$125B
2035 Projection
165 GW
2030 Capacity Target

Green Hydrogen: Object Characterization

Definition

Green hydrogen (H₂) is produced via electrolysis of water using electricity from renewable sources. Unlike gray hydrogen (from fossil fuels) or blue hydrogen (with carbon capture), green hydrogen generates zero carbon emissions during production.

Production Method

  • Water electrolysis (H₂O → H₂ + O₂)
  • Renewable electricity input (solar, wind, hydro)
  • Three main technologies: Alkaline, PEM, SOEC
  • Energy intensity: 50-55 kWh per kg H₂

Key Applications

  • Heavy transport (trucks, ships, aviation)
  • Industrial feedstock (steel, chemicals)
  • Ammonia production (fertilizers)
  • Energy storage and power generation
  • Petroleum refining processes

Demand Analysis: Historical Trends

Historical Period (2019-2024)

The global green hydrogen market has experienced exponential growth, expanding from approximately $0.8 billion in 2019 to $6.5 billion in 2024, representing a CAGR of over 50 percent during this period.

Key Drivers

  • Net-zero emission commitments by major economies
  • Declining renewable energy costs (solar, wind)
  • Government subsidies and regulatory frameworks
  • Rising fuel cell electric vehicle adoption

Demand Analysis: Forecast Horizon (2025-2035+)

2030 Target
$38.5B

Market projected to reach nearly 40 billion USD by 2030 with announced projects potentially producing 50 Mt annually

2035 Outlook
$125B+

Exponential growth driven by industrial decarbonization and transportation sector adoption

Growth Rate
90%+

Required CAGR to meet 2030 targets, exceeding solar PV's fastest expansion

Demand Structure: Application Segments

Transport (43.4%)

Largest segment including fuel cell electric vehicles, heavy-duty trucks, maritime shipping, and aviation applications

Refining (22.8%)

Petroleum refining processes, desulfurization, and hydrocracking operations. 1.6 Mt potential by 2030

Ammonia (19.2%)

Green ammonia for fertilizer production and as energy carrier for export markets

Steel & Industry (10.1%)

Direct reduced iron for steelmaking, replacing coal-based processes

Demand Drivers

Climate Policy Momentum

131 countries representing 88 percent of global emissions have made net-zero commitments. Green hydrogen positioned as critical solution for decarbonizing hard-to-abate sectors

Cost Competitiveness

Production costs projected to fall to USD 2-9 per kg by 2030, halving current costs. Cost gap with fossil-based hydrogen shrinking significantly

Industrial Decarbonization

Steel, cement, and chemical industries seek alternatives to fossil fuels. Green hydrogen enables zero-carbon production in hard-to-electrify sectors

Government Support

US IRA with hydrogen tax credits, EU Green Deal targeting 20 Mt by 2030, India's National Hydrogen Mission aiming for 5 Mt annual production

Transport Electrification Limits

Battery limitations for heavy-duty, long-range applications drive hydrogen fuel cell adoption. Over 40,000 fuel cell vehicles operational globally

Energy Security

Green hydrogen enables energy independence and diversification. Countries with abundant renewable resources position as future hydrogen exporters

Demand Restraints

High Production Costs

Current green hydrogen production costs range from $3.8 to $11.9 per kg, compared to $1.5-2.3 per kg for gray hydrogen. High electricity consumption (50-55 kWh per kg) remains primary barrier

Cost breakdown: Electricity represents 60-80% of operational expenses
Infrastructure Gaps

Limited pipeline networks, storage facilities, and refueling stations hinder adoption. Infrastructure requires massive capital investment

Regulatory Uncertainty

Lack of standardized certification frameworks and unclear incentive program implementation create investment hesitation

Supply-Demand Mismatch

Government production targets total 43 Mt by 2030, but demand targets only 11 Mt. Significant gap between announcements and implementation

Water Stress Concerns

40% of planned projects in water-stressed regions. Each kg requires 9 liters of water, raising sustainability questions

Supply Analysis: Production Capacity Evolution

2023 Baseline
1.4 GW

Global installed electrolyzer capacity, nine times larger than 2021. Less than 1% of hydrogen production is low-emission

2024 Status
20 GW

Total capacity reaching final investment decision (FID), doubled in past 12 months. China accounts for 40% of new FID capacity

2030 Target
165 GW

Announced pipeline, though only 7% has reached FID or construction. Would produce nearly 50 Mt annually if realized

Supply Analysis: Regional Capacity Distribution

China (50%)

Dominates with mass manufacturing expertise. Accounts for 60% of electrolyzer manufacturing capacity and 40% of recent FID projects

Europe (25%)

Led by Germany, Spain, and Nordics. FIDs quadrupled to over 2 GW in past year. Strong policy framework including REPowerEU

North America (15%)

US leads with IRA incentives. Canada developing export-oriented projects. Several large-scale FIDs announced

Middle East & Others (10%)

Saudi Arabia's NEOM represents world's largest facility. Australia, Chile positioning as exporters

Supply Analysis: Electrolyzer Technology Share

Alkaline Electrolyzers (65.5%)

Dominant technology due to lower costs and proven maturity. Operating temperature 100-105°C, higher operating hours, well-established supply chains especially in China

Average cost: $2.30/kg H₂

PEM Electrolyzers (26.4%)

Higher purity output, faster ramp rates, compact design. Better suited for integration with variable renewable sources. Higher power density but more expensive

Average cost: $3.19/kg H₂

SOEC (8.1%)

Solid Oxide Electrolyzer Cells showing rapid growth. Higher efficiency at elevated temperatures, longer lifespan. Emerging technology with significant potential

Expected to gain share post-2025

Supply Analysis: Key Market Players

Siemens Energy Germany

Leading electrolyzer manufacturer with gigawatt-scale projects. Focus on PEM technology and industrial partnerships

Nel ASA Norway

Pioneer in electrolyzer manufacturing with global portfolio. Supplies both alkaline and PEM systems

Plug Power USA

Comprehensive hydrogen solutions provider. Operating 40 MW plant in Georgia, planning facilities in Europe

Thyssenkrupp Nucera Germany

Major alkaline electrolyzer supplier with 20 GW manufacturing capacity. Active in NEOM project

Air Liquide France

Industrial gas leader investing in hydrogen infrastructure. Building global pipeline network

Linde Germany/UK

World's largest industrial gas company operating over 200 hydrogen facilities globally

Sinopec China

China's largest hydrogen producer targeting 1 million tonnes capacity by 2025

Iberdrola Spain

Renewable energy giant developing multiple green hydrogen projects across Europe and Americas

Supply Analysis: Major Projects Portfolio

HyDeal España

Spain

7.4 GW solar-powered electrolysis targeting 330,000 tonnes annual production by 2030

$3.2B • Development

Asian Renewable Energy Hub

Australia

26 GW wind and solar powering electrolyzers for export-oriented production targeting Asian markets

$36B • Pre-FID

HyDelta Hydrogen Delta

Netherlands

Large-scale hydrogen infrastructure development with multiple electrolyzer installations

500 MW+ • Operational

H2 Green Steel

Sweden

World's first large-scale green steel plant using hydrogen direct reduction. 800 MW electrolyzer

$5.9B • Under Construction

Ningxia Baofeng Energy

China

Solar-powered 150 MW electrolyzer producing 30,000 tonnes annually

$300M • Operational

HyBayern

Germany

100 MW electrolyzer at Burghausen chemical park supplying Wacker Chemie

$450M • FID Reached

Supply Analysis: Growth Drivers

Manufacturing Scale-Up

Global electrolyzer manufacturing capacity reached 25 GW annually by 2024. China accounts for 60 percent of production capacity with significant cost advantages

Technology Advancement

Electrolyzer efficiency improvements accelerating. Stack lifetimes extending beyond 80,000 hours. SOEC technology promising 80-90 percent efficiency

Renewable Energy Abundance

Solar and wind capacity additions reaching records. Renewable electricity costs below $30 per MWh in favorable locations

Financial Incentives

US IRA provides up to $3 per kg production tax credit. EU Innovation Fund mobilizing billions. Over $280 billion in commitments globally

Corporate Commitments

Major corporations including steel producers and chemical manufacturers pledging hydrogen adoption. First Movers Coalition creating demand certainty

Export Market Development

Countries with abundant renewables positioning as hydrogen exporters. Development of ammonia carriers enabling international trade

Supply Analysis: Growth Restraints

Project Execution Challenges

Large gap between announced projects and implementation. Only 7 percent of announced 2030 capacity operational by mid-2024. Project delays averaging 18-24 months beyond timelines

Pipeline reality: 1,040+ projects announced but limited actual deployment
Supply Chain Constraints

Critical material shortages including iridium for PEM electrolyzers. Lead times extending to 18-36 months

Financing Difficulties

High capital requirements ($1,000-2,500 per kW) and uncertain revenue streams deter investors. Limited offtake agreements create risk

Grid Connection Issues

Limited grid capacity and connection delays hampering development. Grid upgrades add substantial costs and timeline extensions

Workforce Limitations

Shortage of skilled workers for installation, operation, and maintenance. Training programs lagging behind deployment pace

Supply Analysis: Production Forecast

Projected green hydrogen production capacity shows exponential growth trajectory through 2030 and beyond, driven by policy support and technological advancement

2025 Outlook
15-20 GW

Near-term capacity additions concentrated in China and Europe. Several gigawatt-scale projects reaching operational status

2030 Target
165 GW

Announced pipeline with production potential of 50 Mt annually. Realization depends on regulatory clarity and cost reductions

Post-2030
500+ GW

Long-term projections indicate continued exponential growth with cost parity achieved in most regions by 2040

Key Assumptions

  • Electrolyzer costs declining to $300-500 per kW by 2030
  • Renewable electricity costs remaining below $30 per MWh
  • Policy frameworks providing long-term certainty
  • Infrastructure development keeping pace with production
  • 60-70% of announced projects reaching FID by 2027
  • Growing international trade in hydrogen derivatives

Conclusion: Market Outlook Summary

Market Trajectory

Green hydrogen market positioned for transformational growth from $6.5 billion (2024) to $125+ billion (2035), representing nearly 50 percent CAGR. Market evolution from niche applications to mainstream energy carrier underway

Opportunities

  • Decarbonization imperative creating sustained demand
  • Technology cost curves favorable for competitiveness
  • Policy support mobilizing hundreds of billions USD
  • First-mover advantages in emerging export markets
  • Integration opportunities across energy systems

Critical Success Factors

  • Achieving cost parity with fossil-based hydrogen
  • Developing comprehensive infrastructure networks
  • Securing long-term offtake agreements
  • Accelerating regulatory frameworks and standards
  • Building skilled workforce and supply chains

Strategic Implications

Next three to five years represent critical window for establishing market leadership. Countries and companies making strategic investments now will shape global hydrogen economy for decades. Success requires coordinated approach addressing production, infrastructure, demand, and regulatory dimensions simultaneously

References

International Organizations and Industry Reports

  • International Energy Agency (2024). Global Hydrogen Review 2024. Available at: https://www.iea.org
  • International Renewable Energy Agency (2024). Green Hydrogen Cost Reduction Report. Available at: https://www.irena.org
  • BloombergNEF (2024). Hydrogen Economy Outlook 2024
  • Hydrogen Council (2024). Global Hydrogen Flows Study. Available at: https://hydrogencouncil.com
  • Markets and Markets (2024). Green Hydrogen Market Analysis 2024-2035

Policy Documents and Strategic Frameworks

  • European Commission (2023). REPowerEU: Hydrogen Acceleration. Available at: https://ec.europa.eu
  • U.S. Department of Energy (2023). National Clean Hydrogen Strategy and Roadmap. Available at: https://www.energy.gov
  • Government of India (2023). National Green Hydrogen Mission Documentation. Available at: https://mnre.gov.in
  • China Hydrogen Alliance (2023). China Hydrogen Energy and Fuel Cell Industry White Paper

Company and Project Sources

  • Siemens Energy, Nel ASA, Plug Power, Thyssenkrupp Nucera - Corporate websites and investor presentations (2023-2024)
  • NEOM Green Hydrogen Company. Project documentation. Available at: https://www.neom.com
  • H2 Green Steel. Corporate sustainability reports (2024). Available at: https://www.h2greensteel.com
  • Air Liquide, Linde - Annual reports and project announcements (2024)

Market Research and Analysis

  • Wood Mackenzie (2024). Green Hydrogen Market Outlook
  • S&P Global Commodity Insights (2024). Hydrogen Market Analysis
  • Deloitte (2024). Green Hydrogen: Energizing the Path to Net Zero
  • McKinsey & Company (2024). Hydrogen Insights Report

Academic and Technical Sources

  • Nature Energy - Various peer-reviewed articles on electrolyzer technology (2023-2024)
  • Energy Policy journal - Policy analysis and market development studies (2023-2024)
  • International Journal of Hydrogen Energy - Technical research publications (2023-2024)

Note: This analytical brief synthesizes information from multiple authoritative sources published between 2023-2025. All quantitative data represents market consensus estimates from leading energy research organizations. Specific project details verified through company announcements and industry databases. Web searches conducted October 2025.